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1 penetration
проникнення; проникливість; військ. прорив, вторгнення -
2 market
1 noun∎ to be on the market être en vente;∎ to come onto the market arriver sur le marché;∎ to put sth on the market mettre qch sur le marché ou en vente;∎ to take sth off the market retirer qch du marché;∎ to be in the market for sth être acheteur de qch, chercher à acheter qch;∎ to find a market for sth trouver un débouché ou des acheteurs pour qch;∎ to corner a market accaparer un marché;∎ to find a ready market trouver à vendre facilement;∎ there's always a (ready) market for software il y a toujours une forte demande pour les logiciels;∎ to price oneself out of the market perdre sa clientèle en demandant trop cher;∎ the bottom has fallen out of the market le marché s'est effondrémarket analysis analyse f du marché; market analyst analyste m f du marché;market appeal attrait m commercial;market appraisal évaluation f du marché;American market basket panier m de la ménagère;market challenger challengeur m;market choice choix m sur le marché; (product) choix du marché;market competition concurrence f du marché;market conditions conditions f pl du marché;market correction correction f du marché;market demand demande f du marché;market depression dépression f du marché;market development développement m du marché;market division division f du marché;market dynamics dynamique f du marché;market economy économie f de marché;market entry lancement m sur le marché;market expansion extension f du marché;market exposure exposition f sur le marché;market fluctuation mouvement m du marché;market follower suiveur m (sur le marché);market forces forces f pl du marché;market forecast prévisions f pl du marché;market growth croissance f du marché;market intelligence information f commerciale;market maker teneur m de marché;market manager directeur(trice) m, f de marché;market mechanism mécanisme m du marché;market minimum ventes f pl de base;market orientation orientation f marché;market participant intervenant(e) m, f ou acteur m sur le marché;market penetration pénétration f du marché;market penetration pricing tarification f de pénétration du marché;market penetration strategy stratégie f de pénétration;market pioneer pionnier m;market positioning positionnement m sur le marché;market price prix m du marché;market profile profil m du marché;market prospects perspectives f pl commerciales;market rate taux m du marché;market rate of discount taux d'escompte hors banque;market report étude f de marché, rapport m ou bilan m commercial;market research étude de marché;∎ market research has shown that the idea is viable des études de marché ont montré que l'idée a des chances de réussir;market research company société f d'études de marché;British Market Research Society = société d'étude de marché britannique;market researcher = personne qui fait une étude de marché;market segment segment m de marché;market segmentation segmentation f du marché;market share part f de marché;market structure structure f du marché;market study étude de marché;market study report rapport d'étude de marché;market survey étude de marché;market test test m de marché;market thrust percée f commerciale;market trends tendances f pl du marché;market value valeur f marchande(b) STOCK EXCHANGE marché m;∎ to play the market spéculer;∎ the market has risen ten points l'indice est en hausse de dix pointsmarket capitalization capitalisation f boursière; market commentator chroniqueur(euse) m, f boursier(ère);market crisis choc m boursier;market indicator indicateur m de marché;market maker intermédiaire m f;market order ordre m au mieux;market price cours m (de la Bourse);market price list mercuriale f;market quotation cotation f au cours du marché;market rating cours en Bourse;market risk risque m du marché;market size taille f boursière;market trend conjoncture f boursière;market value valeur f boursièrecommercialiser; (launch) lancerThe primary commodity price index, developed by the economists Enzo R. Grilli and Maw Cheng Yang, takes the international cost of a market basket of 24 of the most commonly consumed "renewable and non-renewable resources" -- foodstuffs, non-food agricultural goods, and metals -- and adjusts for inflation.
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